Search results
1 – 10 of 167Hong Yan Yu, Deli Yang, Carol Yoder and Maho (Mahmut) Sonmez
This paper aims to study how brand owners and users enhance brand bond with three objectives. First, brand owners’ effort (BOE) to exercise care, innovate frequently and…
Abstract
Purpose
This paper aims to study how brand owners and users enhance brand bond with three objectives. First, brand owners’ effort (BOE) to exercise care, innovate frequently and differentiate their brands enhances users’ bond with the brand. Second, brand users’ competence (BUC) in their knowledge and experience with the brand’s reputation, value and service quality improves brand bond. Third, BOE significantly enhances BUC.
Design/methodology/approach
This study proposed an integrative model with new concepts and tested it with 2,135 young Chinese consumers using global smartphone brands. Results are drawn from structural equation modeling and comparisons between stakeholders and among smartphone brands.
Findings
The results show that BOE and BUC are significant and equally effective at enhancing brand bond. BOE also shows a significantly stronger effect on BUC than on brand bond. The temporal comparison between 2015 and 2018 confirms the changing reality of the smartphone world. As for brand comparison, young consumers perceive that iPhone differentiates itself from Huawei and Samsung rivals in terms of BOE and BUC on brand bond. However, none of these brands show significant differences in terms of BOE effect on BUC.
Research limitations/implications
Please see detail in the Conclusion and Discussions.
Practical implications
Please see detail in the Conclusion and Discussions.
Social implications
Please see detail in the Conclusion and Discussions.
Originality/value
This study introduced a validated model with new concepts based on the global smartphone industry, perceived by young Chinese consumers. The results prove that it takes both the owners and users together to contribute to the brand bond, but brand owners’ role on BUC is more significant.
Details
Keywords
Stavros N. Leloudas, Georgios N. Lygidakis, Argiris I. Delis and Ioannis K. Nikolos
This study aims to feature the application of the artificial compressibility method (ACM) for the numerical prediction of two-dimensional (2D) axisymmetric swirling flows.
Abstract
Purpose
This study aims to feature the application of the artificial compressibility method (ACM) for the numerical prediction of two-dimensional (2D) axisymmetric swirling flows.
Design/methodology/approach
The respective academic numerical solver, named IGal2D, is based on the axisymmetric Reynolds-averaged Navier–Stokes (RANS) equations, arranged in a pseudo-Cartesian form, enhanced by the addition of the circumferential momentum equation. Discretization of spatial derivative terms within the governing equations is performed via unstructured 2D grid layouts, with a node-centered finite-volume scheme. For the evaluation of inviscid fluxes, the upwind Roe’s approximate Riemann solver is applied, coupled with a higher-order accurate spatial reconstruction, whereas an element-based approach is used for the calculation of gradients required for the viscous ones. Time integration is succeeded through a second-order accurate four-stage Runge-Kutta method, adopting additionally a local time-stepping technique. Further acceleration, in terms of computational time, is achieved by using an agglomeration multigrid scheme, incorporating the full approximation scheme in a V-cycle process, within an efficient edge-based data structure.
Findings
A detailed validation of the proposed numerical methodology is performed by encountering both inviscid and viscous (laminar and turbulent) swirling flows with axial symmetry. IGal2D is compared against the commercial software ANSYS fluent – by using appropriate metrics and characteristic flow quantities – but also against experimental measurements, confirming the proposed methodology’s potential to predict such flows in terms of accuracy.
Originality/value
This study provides a robust methodology for the accurate prediction of swirling flows by combining the axisymmetric RANS equations with ACM. In addition, a detailed description of the convective flux Jacobian is provided, filling a respective gap in research literature.
Details
Keywords
Graziella Bonanno, Nadia Fiorino, Giampaolo Garzarelli and Stefania Patrizia Sonia Rossi
The article investigates whether variety of democracy affects the probability to employ public subsidies for credit support by small- and medium-sized enterprises (SMEs) led by…
Abstract
Purpose
The article investigates whether variety of democracy affects the probability to employ public subsidies for credit support by small- and medium-sized enterprises (SMEs) led by female entrepreneurs.
Design/methodology/approach
Building on the literature on democracy and on gender differences, it leverages a large firm- and country-level dataset (SAFE) of 31 democracies in Europe (EU and non-EU) over the 2009–2014 period by using probit models and instrumental variable approaches.
Findings
Results from the different econometric techniques and samples suggest that variety of democracy affects female-led SMEs in using public subsidies for credit support. The evidence is robust to endogeneity concerns.
Research limitations/implications
The empirical evidence presents a time frame limitation. At the same time, SAFE is the only database that supplies information about the gender of firms and public subsidies for credit support, rendering it the only resource that allows the test of the hypothesis proposed. The article therefore offers insights for scholars to revisit our results in future studies that make use of datasets with a longer time span – when they will become available.
Originality/value
To the best of the authors' knowledge, the article is the first to study the effect of democracy on female entrepreneurial behavior in the use of public subsidies for credit support.
Details
Keywords
Ruipu Tan, Lehua Yang, Shengqun Chen and Wende Zhang
The Chinese believe that “man will conquer the sky” and “fighting with the sky brings endless joy”. Considering that disaster assessment can be regarded as a two-person, zero-sum…
Abstract
Purpose
The Chinese believe that “man will conquer the sky” and “fighting with the sky brings endless joy”. Considering that disaster assessment can be regarded as a two-person, zero-sum game problem between nature and human beings, this paper proposes a multi-attribute decision-making method based on game theory and grey theory in a single-value neutrosophic set environment. Due to the complexity and uncertainty of the decision-making environment, the method builds a decision matrix based on single-valued neutrosophic numbers.
Design/methodology/approach
First, the authors use the single-value neutrosophic information entropy to calculate the attribute weights and the weighted decision matrix. Second, the optimal mixed strategy method based on linear programming solves the optimal mixed strategy for both sides of the game so that the expected payoff matrix can be obtained. Finally, grey correlation analysis is used to obtain the closeness coefficient of each alternative based on the expectation payoff matrix to identify the ranking result of the alternative.
Findings
An example is used to verify the effectiveness of the proposed method, and its rationality is verified through a comprehensive comparison and analysis of the various aspects.
Practical implications
The proposed decision-making method can be applied to typhoon disaster assessment. Such assessment results can provide intelligent decision support to the relevant disaster management departments, thereby reducing the negative impact of typhoon disasters on society, stabilizing society and improving people's happiness. Further, the method can be used for decision-making, recommendation and evaluation in other fields.
Originality/value
The proposed method uses single-value neutrosophic numbers to solve the information representation problem of decision-making in a complex environment. Under a new perspective, game theory is used to handle the decision matrix, while grey relational analysis converts inexact numbers to exact numbers for comparison and sorting. Thus, the proposed method can be used to make reasonable decisions while preserving information to the extent possible.
Details
Keywords
Omar Farooq and Khondker Aktaruzzaman
The aim of this paper is to document the effect of democracy on the financing constraints faced by private firms.
Abstract
Purpose
The aim of this paper is to document the effect of democracy on the financing constraints faced by private firms.
Design/methodology/approach
This paper uses the data from the World Bank's Enterprise Surveys to test the arguments presented in this paper in a large sample of private firms from 92 developing countries.
Findings
The results show that firms headquartered in more democratic countries have better access to finance than firms headquartered in less democratic countries. The findings are robust to the comprehensive inclusion of relevant controls and to a number of sensitivity tests. The authors' findings highlight an important channel through which democracy can affect the business environment of a country.
Originality/value
The authors believe that this paper is an initial attempt to document the effect of democracy on the financing constraints faced by private firms.
Details
Keywords
Eyup Karayilan and Gurel Cetin
The aim of this chapter is to offer a conceptual model for tourist experiences in the destination and suggest implications for different stakeholders in creating experiences for…
Abstract
Purpose
The aim of this chapter is to offer a conceptual model for tourist experiences in the destination and suggest implications for different stakeholders in creating experiences for tourists.
Methodology/approach
This conceptual paper explores tourist experiences based on previous literature and through a brief case. A holistic destination experience model is also suggested including the role of DMOs, host community and industry which are considered under the overall experiencescape.
Findings
Literature review and analysis of case study suggest that the destination experience can be framed based on the roles of different actors in a destination. Characteristic of the destination and stakeholders do play important roles in involving tourists in experience production.
Practical implications
Findings might provide insights to DMOs and other stakeholders in the destination concerning their roles in creating a holistic positive destination experience for tourists which is crucial for differentiation. Future research might also concentrate on different elements of destination experience and interrelationships of different stakeholders.
Originality/value
Although there are numerous papers on experiences from individual services (e.g., hotels, airlines, restaurants) in the destination, literature on overall stakeholder and creation of holistic destination experience has been overlooked. This chapter offers a theoretical model that would assist policy-makers to design experiences in the destination by looking at the roles of different stakeholders and to improve the competitiveness of the destination.
Details
Keywords
Victor Yawo Atiase and Dennis Yao Dzansi
Microfinance which refers to the issuance of microloans and the delivery of other related financial services to mostly necessity entrepreneurs has remained a major developmental…
Abstract
Microfinance which refers to the issuance of microloans and the delivery of other related financial services to mostly necessity entrepreneurs has remained a major developmental tool across the developing world. With its inception from Bangladesh’s village of Jobra in 1976, microfinance has provided financial capital to many poor households to engage in income-generating activities in order to increase their assets and reduce vulnerability. Most often than not, necessity entrepreneurs who endeavor to start their own businesses depend on microfinance as a source of financial resource into their Micro and Small Enterprises (MSEs). Using Ghana as the study country, this study investigated the impact of microfinance on the necessity entrepreneurs in the areas of poverty reduction, employment generation as well as the various difficulties associated with Microfinance delivery in the Greater Accra region of Ghana. We conducted a paper-based survey with 378 MSE owners from this region. The results indicate that microfinance has contributed to employment generation and poverty reduction in the Greater Accra region of Ghana through the provision of microloans to necessity entrepreneurs to engage in various types of income-generating activities. However, necessity entrepreneurs are faced with loan inadequacy issues coupled with under-financing difficulties. More so, they are also faced with non-flexible loan terms and cumbersome loan application procedures which do not support business expansion and employment generation. This study contributes to the debate on the social logic concept of microfinance delivery and poverty reduction. Microfinance therefore remains an indispensable tool in supporting necessity entrepreneurs in promoting self-employment.
The gastronomy industry is one of the industries in which consumers use technology most frequently, such as robotics, artificial intelligence and automation systems. Service…
Abstract
The gastronomy industry is one of the industries in which consumers use technology most frequently, such as robotics, artificial intelligence and automation systems. Service robots are generally defined as online programs that can act independently or under the control of a human that can carry human characteristics such as speaking, understanding and acting. This study aims to examine and evaluate the studies on service robots in the gastronomy industry regarding quantity or quality, to understand the phenomenon more comprehensively, and to determine a holistic perspective. To this end, a qualitative research approach was adopted. Document technique was used to collect data within a systematic literature review framework, and the data were analysed by descriptive analysis. According to the findings, the papers on service robots in the gastronomy industry are still in their infancy, and these studies have increasingly gained speed in the last five years.
Details